@blackulah
About
Ridah Ridah Entertainment (R2E) is the creative home Atiim Chenzira built from the ground up — founded in 1996 as a record label and publishing company, now a full-service audio-visual production house rooted in independent vision and artistic integrity. Atiim Chenzira is a songwriter, musician, spoken word artist, grassroots arts organizer, and audio-visual technician whose catalog spans 197 entries across three decades — from conscious hip hop and neo-soul to blues, spoken word, and multimedia performance. His work explores identity, ancestry, community, and the full range of the human interior. R2E brings together over 60 combined years of creative expertise through its core collaborators: animator and motion graphics artist Joaquín Jutt and producer/engineer Jason Williams (JasWho?). Together they have produced work ranging from independent releases to a multimedia performance at the John F. Kennedy Center for the Performing Arts as part of the Arts Across America initiative. R2E operates under R3NP with publishing through Blackulah Publishing (BMI). Built from nothing. Still building.